Monday, March 21, 2011

Social Media in Healthcare

Social Media in Healthcare
Author: Christina Beach Thielst
Edition: 1
Binding: Paperback
ISBN: 1567933564



Social Media in Healthcare: Connect, Communicate and Collaborate



The growth of social networking has been dramatic, and the applications are quickly finding their way into healthcare organizations.
by Christina Beach Thielst - Health Administration Press (2010) - Paperback - ISBN 1567933564 9781567933567
Is your organization participating in the conversations? This new book provides an overview of the social media tools healthcare organizations are using to connect, communicate, and collaborate with their patients, physicians, staff, vendors, media, and the community at large. It describes the major social media applications and reviews their benefits, uses, limitations, risks, and costs. It also provides tips for creating a social media strategy based on your organization s specific needs and resources. Real-world examples illustrate how social media can improve the efficiency, effectiveness, and marketing of

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Social Media in Healthcare: Connect, Communicate and..., 9781567933567


Social Media in Healthcare: Connect, Communicate and Collaborate, ISBN-13: 9781567933567, ISBN-10: 1567933564

New Paperback.

Contributors: Mayo Clinic Center for Social Media - Author. Format: Paperback

author sabrina sturm format paperback language english publication year 07 10 2010 subject management business economics industry subject 2 management techniques professional title web 2 0 and the health care market health care in the era of social media and the modern internet author sabrina sturm publisher diplomica verlag publication date oct 07 2010 pages 228 binding paperback dimensions 7 48 wx 10 55 hx 0 79 d isbn 383669767 x subject business economics management brand new paperback all



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Real-world examples illustrate how social media can improve the efficiency, effectiveness, and marketing of

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